The art and design practice of Dan Golden and Jen Huh, working across brand strategy, design, and pictures — with clarity, creativity, and humor.
Dan Golden
Founder & Creative Director
Jen Huh
Partner & Strategy Director
The studio works with a small number of clients each year, and spends the rest of its time on work it authors itself.
What we do
Strategic Direction
Positioning and strategy
Identity systems
Campaigns and launches
Packaging
Creative Direction
Product design
Graphic design
Web and digital
Creative direction
Books and beyond
Books
Cartoons
Illustration
Identity, naming, strategy, campaigns
Brand
ArcLight Cinemas
Brand identity and packaging, San Francisco
Gabor Design Group
Brand identity and packaging, San Francisco
Royal Cuckoo
Brand identity and packaging, San Francisco
Lanoba
Brand identity and packaging, San Francisco
Furniture, hardware, product
Design
Colombo Chair
Brand identity and packaging, San Francisco
Princess Pulls
Brand identity and packaging, San Francisco
Cartoons, illustrations, books
Books, cartoons, illustrations
Project One
Brand identity and packaging, San Francisco
Project Two
Brand identity and packaging, San Francisco
What to expect before you ask
How we work
You work with us directly
Strategy comes first
Small and deliberate
Dan and Jen do the work. There is no account layer, and nothing is handed off to a junior team.
We agree on what the thing is and who it is for before anyone opens a design file. It saves months.
Four to six clients a year, so your project is never the one waiting behind three others.
Cartoons, illustrations, books
Clients & Partners
Global brands, small businesses, and a few people with an idea and no company yet. The work is the same either way.
Global brands, small businesses, and a few people with an idea and no company yet. The work is the same either way.